Hi!
In one of the teleseminars, probably Making change stick, David mentions a psychological term describing the imaging of what you would feel or look like if you really did make the change stick. He talks about a Time article from the fifties, as far as I can remember. The term starts with the word "cognitive", but what is the rest of the term?
In one of the teleseminars, probably Making change stick, David mentions a psychological term describing the imaging of what you would feel or look like if you really did make the change stick. He talks about a Time article from the fifties, as far as I can remember. The term starts with the word "cognitive", but what is the rest of the term?