Jason Atwood is the epitome of a leader who has embedded GTD in his company culture. Beyond the basics of productivity, he educates employees on how to communicate effectively, including advice on when to change the channel to a more suitable means of communication. His company is built on trust, with clear expectations and metrics, rather than tracking where and for how long someone sits at a desk or is in front of a webcam. He emphasizes that in addition to the accountability of GTD, there is a larger culture of accountability that supports all in doing their best work.
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