ActionGirl said:I've never heard it stated before that the brain doesn't remember negatives.
Maybe it's related to visualization exercises for athletes that require them to focus on what they ARE doing rather than what they aren't. Or a coach correcting bad technique by telling the student to focus on something incompatible with the wrong technique. I'd be surprised if there were not some studies about this somewhere.
Yes, for goal setting for athletes, there is evidence that positive goals are effective and that negative coaching styles (constantly yelling at the athletes what not to do, especially children) can be ineffective. So there is nothing wrong with encouraging positive goals especially for sports and athletics.
But to say that the human brain doesn't remember or notice negatives as much as positives or even that all goals should be positive would be a gross overgeneralization of those specific observations about athletic performance. For example, what if someone wants to quit smoking? He could remind himself of his higher purpose of living a long, healthy life, but the direct, immediate goal is not to smoke. Many have set this goal and successfully reached it.
Even some GTD practitioners use negative goals successfully. How about Michael Hyatt's Stop Doing list? I personally have often set and achieved negative goals when the negative way of expressing them was the clearest and most direct way.
Scientifically, in terms of the brain itself, inhibition is a major brain mechanism that is inherently negative. Many neurons and neural networks inhibit something. For example, in motor control and learning, which is my research specialty, a lot of motor learning requires inhibition of something previously learned.
In attention and memory experiments, people can be directed to ignore or forget items and do so successfully. People can also ignore and forget positives just as well as negatives. In addition, avoidance behaviors can be learned extremely well. And in some social experiments, certain people tend to notice negatives more than they notice positives.
Here are a few other brain myths:Gator Ash said:I'm actually glad to read that! It would be interesting to read a book that debunks a lot of the commonly accepted self-help "truths", written by a neuroscientist with research to back it up. I think this particular idea of keeping your mind focused on what you want with positively worded statements came from Psycho-Cybernetics, which in part begat NLP which begat Tony Robbins.
1) The Mozart effect. i.e, listening to Mozart makes you smarter, better at math, better in school, etc. This one came from a study but has nonetheless been shown to be false.
2) You only use 10% of your brain. Who knows where this one came from!
3) Right brain/left brain, i.e., the left side is logical, the right side is creative, and creative is better. Not true!
4) At the risk of great wrath on the forum, Tony Buzan does not appear to be an expert in neuroscience, and MindMaps do not magically "provide a universal key to unlock the potential of the brain" by "harness[ing] the full range of cortical skills. . .in a single, uniquely powerful manner." Whenever you hear such glowing and emphatic language, think marketing, not science.